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Building Your Business with the Right People

Peter H Christian
8 min readJul 29, 2020

This post originally appeared at petechristianbooks.com

Having a business with partners is like having a marriage. That is why “Building your business with the right people” is so important.

Your spouse is your life partner. You make decisions together. You consult with each other before making decisions that will affect your lives. Marriage turns you and your partner into a team. You support each other. And you work towards success and happiness in your marriage and your lives.

So then, what’s the difference between your marriage partnership and what you encounter doing business?

Most business partners have a say in the dealings and decision making of the company. Relationships between company partners and your spouse are very similar. It requires similar actions in being successful and in keeping the peace between you.

Not all business relationships are the same. They may take one of the following forms:

  • One or a few people own and run the business. They are the sole owners and make all the decisions as a team.
  • There are outside investors. These people may be active and have a say in the business strategies. But do not take part in the day to day activities.
  • There are outside investors who…

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Peter H Christian
Peter H Christian

Written by Peter H Christian

Peter played a key role in the 700% growth of Crayola over 17 years. His first book, “What About the Vermin Problem?” is now an Amazon bestseller.

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